Cold & Coveralls are here to stay for our winter special where everyone is enclosed within their confined spaces and comfort. We are always in the zone to be all gloomy and withdrawn with dull and light hues. Why not brighten up this chilly weather by bringing in those radiant colors and patterns.
Presenting a collection from our selected designers on the website, The Yogi and Absolute Pashmina. They’re here for you to set a trend and get out of those safe places and explore. This one’s for the free spirited woman clenching to get out from within and otherwise.
This designer collection is all about kantha fabric and patch work. What seemed outdated is back in trend with bright hues and embroidery. What’s amazingly appealing about the collection is the touch of indo western ensembles. There is a perfect blend of ethnic traditions sandwiched with a western outlook.
The anti fit silhouette calls for that free spirited woman deserted somewhere. To claw her way back for an artisanal revival speaks volumes about the modern day woman that she is today. Shoutout to such personalities and such ensembles. Go grab your exquisite range now.
A walk down memory lane takes, Poonam Virk, the founder of Absolute Pashmina to the heart and soul of the brand. ‘The beautiful heirlooms passed on to me by my grandmother, inspired me to design’, she says. “Married into a family of polo players who adore and live horses, hugely inspired me to weave my passion into a luxury product” she adds. The global vision of the brand is to communicate the plush indian heritage to an esteemed clientele/niche . The mission manifests a devotion to provide superlative quality fabric and an unprecedented/peerless customer experience. Proud pioneers in manufacturing superior quality Pashmina (100% cashmere),we find our roots in the Valleys of Kashmir. The prolific karigars indulge in intricate devising of the handspun pieces.
The premium product line embodies the rich equestrian lifestyle blended with Indian culture primarily in shades of The Wedding Collection-Vintage border (limited edition), exotic silk. Each piece is hand spun and is breathed life into, with detailed customisation. Some pieces take over 200 days to manufacture and are made by one man because if touched by another, the weaving style changes. The antiques and limited edition detailing is sourced from the gharanas of Jaipur, Punjab, Varanasi and beyond.
Credits: Models (from top) Kosha, Julia, Dominika & Sophia Styling by Keerat Kaur Photography by Vishal Kumar & Make up & hair by Misha Khurana Content by Japnit Chadha